Independent specialist
Analytics Setup and Conversion Optimization
Traffic numbers alone do not show where customers hesitate. I configure meaningful events, review the user journey and identify improvements that can be tested rather than guessed.
What this service can include
- ✓ GA4 and Google Tag Manager setup or review
- ✓ Lead, purchase and engagement events
- ✓ Funnel and landing-page analysis
- ✓ Conversion-friction recommendations
- ✓ Testing roadmap and reporting guidance
Who it is for
Best for businesses investing in SEO or advertising without reliable conversion data or a structured improvement process.
How the work moves forward
- 01Measurement objective review
- 02Tracking audit and event plan
- 03Implementation and validation
- 04Behavior and funnel analysis
- 05Prioritized testing recommendations
Frequently asked questions
Can you fix incorrect GA4 tracking?
Yes. I review duplicate tags, missing events, referral issues and conversion definitions.
What is conversion optimization?
It is the disciplined process of improving the percentage of qualified visitors who complete a meaningful action.
Do you run A/B tests?
I can prepare test hypotheses and implementation requirements; the appropriate testing setup depends on traffic volume and platform.
Related capabilities
Explore connected services.
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